From running healthy lifestyle campaigns like the “Eat Clean Challenge” and “10k Daily Steps Challenge,’ to partnering with hospitals in Lagos and now opening new outlets in fitness centres, the grand plan of one of Nigeria’s leading healthy food companies, SoFresh is very clear, to spread the message of healthy living to as many Nigerians as possible.
The company recently announced their partnerships with two leading fitness centres in Lagos; Fitness Central and iFitness. In this light, three new So Fresh outlets have been established within two Fitness Central outlets and another at the iFitness outlet.
When asked why So Fresh has decided to enter this partnership with fitness centres and gyms, Olagoke Balogun, the Chief Executive Officer of So Fresh said:
“Fitness centres have the same goal as we do, to help Nigerians live healthier, fitter, and happier lives. A lot of lifestyle factors contribute to making a person attain this healthy state, including the type and quality of the food that they eat, as well as how active they are. So, this partnership helps usleverage each other’s unique proposition to spread the healthy lifestyle message broadly in our communities”
He further explained that the company, So Fresh, has plans to reach more Nigerians because it understands how important living healthy will be to Africans in the coming years. This was always the mission from the opening of the first So Fresh restaurant back in 2010, he said.
According to the World Health Organisation (WHO),
“Unhealthy diet and lack of physical activity are leading global risks to health.”
Therefore, good nutrition, physical activity, and healthy body weight are essential parts of a person’s overall health and well-being. Together, these 3 factors, help reduce a person’s risk of developing serious health conditions and managing health conditions, so they do not worsen over time.
Every day, Nigerians get to be more aware of the impact of what they eat, good rest and exercise, thanks to brands like So Fresh and its partners.
The state of health of the So Fresh consumer remains the priority hence the continuous drive by the organization to go beyond just a commercially minded healthy food chain brand to helping Nigerians live a healthy lifestyle through several interesting healthy lifestylefocused initiatives!
NSCDC Trains Katsina Command Operatives in Peace, Conflict Resolution
Conflict resolution NSCDC trains Katsina Command operatives in peace The Nigeria Security and Civil Defense Corps organized a training...
Davido, WizKid, Burna Boy To Perform At Afro Nation 2022
A three-day celebration of Afrobeats will feature Burna Boy, Davido and Wizkid performing on different days. Other global artists like...
Kumuyi launches empowerment programme for youths
On Saturday, the Deeper Christian Life Ministry launched Young Eagles Soaring, an empowerment program to help youths learn professional skills....
Poor Health Services Amid Nigerians’ Right Under National Insurance Act
Poor Health Services Despite Nigerians’ Rights under the National Insurance Act Nigeria’s healthcare delivery has been faced with major...
Again, gunmen attack Kogi police station, kill cop
On Friday, suspected gunmen attacked the Okehi Area Command for the Nigeria Police at Eika-Ohizenyi within the Okehi Local Government...
Foundation Advocates Creation Of Craniofacial Unit In LAUTECH
Dr Seidu Bello is the executive director of Cleft and Facial Deformity Foundation and has asked for the creation of...
We’re Investing $10.8m To Aid Safe Births In Public Hospitals – Onyemelukwe
In this interview with the director, Public Affairs, Communications and Sustainability, Coca-Cola Nigeria, Nwamaka Onyemelukwe, she details what her organisation...
PCN seals 358 pharmacies, others in Abuja
The Pharmacists Council of Nigeria sealed approximately 358 pharmacies in Abuja and patent medicine shops. Ibrahim Ahmed, the Registrar of...
BBNaija Updates4 weeks ago
[Full Video] Watch Nigerian Tiktoker Black Chully Viral N@k3d video
Entertainment4 months ago
Hotkid – Suliya – Download Mp3
Schools4 months ago
Form 2022 Joint Admissions and Matriculation Board (JAMB) Registration Instructions and Guidelines
News2 months ago
10 Years Old Girl – Chrisland School Girl Viral Video (Watch)
Jobs3 months ago
Affiliate Marketing 2022: Easy Ways to Make Money
Entertainment3 months ago
BN Hot Topic: The Thing About Hitting Someone When Angered
Schools3 months ago
Application form for Joint Admissions and Matriculation Board Recruitment 2022/2023
Tech4 months ago
Amstel Malta and Tecno hosts special exclusive women’s forum in celebration of International Women’s Day 2022